Irony Abounds in Proposal on Campaign Fund

By Scott Herhold, Mercury News Staff

Like an onion that hides one layer behind the next, the effort to have the city pay for elections in San Jose is wrapped in irony and yet more irony. But because it changes the entry requirements for candidates, it matters as much as district elections did to the city's political history.

I'm for it, though it will hardly cure all ills. Public financing has the potential to upset the labor-development alliance that now rules the council. It would broaden the field of candidates and encourage dissent, not bad things in a system that often penalizes open disagreement.

It would work like this: To qualify to run for mayor, a candidate would have to amass a number of token contributions -- say 2,000 donations of $5 apiece (or one-tenth that number for council). The city would pay the rest, up to 70 percent or 80 percent of the current limit. In a primary election, that would mean roughly $500,000 per candidate. The yearly cost for council and mayoral elections is estimated at $3.5 million.

A political primer

In a rich irony, this is being proposed by the tag team of Mayor Ron Gonzales and his top aide, Joe Guerra, who have been pummeled for their role in the Norcal garbage scandal for nearly a year. Suddenly, the guys who have been targets of ethics attacks are grabbing the mantle of reform.

Not surprisingly, this comes salted with the usual Gonzales disingenuousness. Having denounced the Mercury News on the radio recently as ``irrelevant,'' he now says that a big reason for public financing is to eliminate the local media's presumption of corruption at City Hall.

But maybe the important thing is that the idea came at all, which leads me to a second irony: San Jose's left-leaning labor-development coalition, which includes people who backed district elections more than two decades ago in the name of lessening the role of money in politics, has quietly raised questions about the Gonzales' proposal.

Council member Nora Campos has argued that the panel examining public financing should be more diverse. And Vice Mayor Cindy Chavez, while voting to study public financing, asked to preserve the option of a public vote on the measure. If that happens, it will probably die: People dislike financing political mailers, particularly hit mail.

Upsetting the cart

Why would development or labor interests be skeptical? The answer isn't hard. If the city offers public financing, it will be easier to run for office. It's like offering scholarships to kids who would ordinarily not go to college. And that will dilute the power of the developer money that sustains the current majority.

As the system stands now, a neighborhood candidate looking to run for council has to raise $90,000 to $100,000. There are two ways to do that: Fund yourself or turn to development interests, the largest source of campaign contributions. Public financing offers a third route, leaving politicians less beholden to special interests. An anti-Coyote Valley development candidate like ex-Councilman David Pandori can fight on more level ground.

I'm not so naive as to believe that public financing will end all inequities. For starters, incumbents have a huge advantage in any system. Labor phone banks will still matter. And development or labor can always turn to so-called independent expenditures -- a blast from an unknown committee -- to elect their candidate, though most public financing systems have mechanisms to counteract this.

Much of the devil is in the details. You might quibble about thresholds. The important point is this: Despite our distaste for funding hit mail, public financing lets us hear views that might ordinarily be discouraged. It reduces political debts. And if we can figure out how to pay for it, it's no shabby investment.

(In accordance with Title 17 U.S.C. Section 107, this material is distributed without profit to those who have expressed a prior interest in receiving the included information for research and educational purposes.)



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